Sunday, July 22, 2007

Tiger Time Lawn Care

The Hooters restaurant chain has seen some amazing success, mainly due to its savvy marketing strategy and delicious hot wings. Oh, and they hire hot girls in skimpy outfits to serve food, which might also have something to do with it.

Lee Cathey decided to take the Hooters business model to the world of lawn care with his company, Tiger Time Lawn Care. Instead of a sweaty, fat man huffing and puffing away behind a lawn mower in your front yard, Tiger Time Lawn Care sends out girls in bikinis.

Although it only began three months ago, the Memphis-based company is already seeing exponential growth. It costs a little extra cash, but the clientelle don't seem to mind.

"We had a couple of customers sitting in lawn chairs, drinking beer, just enjoying the bikini cut," Lee Cathey said, which sounded a little creepy to us.

"Oh, yeah. They honk and yell. They can do everything you can imagine," said employee Blair Beckman.

Everything we can imagine, huh? Now that's sounds really creepy.

Tiger Time Lawn Care is proof that if you mix any business concept with hot girls and revealing clothing, you too can be a success. If you own and operate your own business and are looking for a unique marketing angle, why not try throwing in some chicks in bikinis? Struggling bookstore, failing dental clinic, or unsuccessful psychologist -- no matter what your modus operandi, mix it up with a little sexual objectification, and watch your business turn into an instant success.

6 comments:

Anonymous said...

If the employees were underage, then I would agree with you that it's creepy. I'm guessing they are not underage, and as such is no creepier then a day at the beach. Obviously the patrons feel it is worth the cost of the service and the employees feel it is worth the pay. They can sell their dignity for whatever price they wish. Who are you or I to judge any of them?

bran said...

Nope. Sorry anonymous, it's much, much creepier than a day at the beach. Well, maybe not creepy, but demeaning, objectifying, and of course sending a wonderful message to all the little girls in that subdivision- that there is a viable market in our society for women as lawn ornaments. It's not that they are "selling thier dignity" as you say, the problem is that there are people out there buying dignity. A freaking market in dignity!

Jay Sewik said...

When you go to the beach, staring at girls isn't your only intent ... well, maybe it is. But you can present the illusion of wanting to catch some rays, play some volleyball, drink some brewskies with the boys, swim, surf, roast marshmellows, or what have you.

If you're sitting in your lawn chair in your front yard staring at a girl in a bikini while she mows the lawn, there's no doubt that you're there to sit in your lawn chair in your front yard staring at a girl in a bikini while she mows the lawn.

I keep picturing Jim Cody Williams in Dodgeball: A True Underdog Story. He played the weird guy in the monster truck who kept playing with his belly button while he watched Justin Long soap down his tires.

"That's it, boy. Get in there nice and deep like."

Kerry Clabaugh said...

Lawn Care Services are all having to find ways to get up on the competition. This is just a natural progression. I have a soon to be brother-in-law that wants to start up a lawn care service but I don't think he has any real idea on how to get started. As for me I'll take my robotic lawn mowers over having to pay to cut my grass. Though I wouldn't mind paying some girl to come sit out in my lawn in a bikini...

Jay Sewik said...

I wouldn't mind paying some girl to come sit in my lap in a bikini.

If my wife reads that, I'm just kidding.

If she doesn't read it, I'm actually serious.

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